Gigamon Infrastructure Leader Roundtable

Gigamon came to Clutch looking to break into a new growth-market for them, Brisbane.

The Brief:

Gigamon wanted to connect with IT an Infrastructure leaders in Brisbane to create new connections with accounts in their target audience in a relatively new market for them. We worked with Gigamon to ensure their target audience and invite pool was accurate, given their extremely stringent parameters for their target audience- which was challenging in a market with so few 1000+ employee organisations.

The Work:

We worked with Gigamon’s local Sales Team to ensure the invitation pool was not cross-pollinated and ensured the upmost quality of content and invitations to make the most of the limited audience in Brisbane. We also decided on the amazing Otto as the venue, ensuring guests would be enticed to join!

The Outcome:

In true Brisbane form, we received zero drop-outs on the day resulting in a wonderful lunch event with 18 guests joining us on the day. Of those 18, 100% were target accounts and 40% were C-Suite, with the remaining Job Titles being Head-Of or above.

Event in Review:

Topics covered on the day included:

• Strategies for getting DevOps and Networking Teams to take on Security Responsibilities

• Best Practices for managing public cloud costs and avoiding surprises

• Techniques for gaining better visibility into workloads without impeding development teams

Check out the full event information here.