Minerva Partners CFO Roundtable

Minerva Partners worked with Clutch for an Executive Roundtable, gathering 18 CFO’s and Senior Financial Leaders in Sydney.

The Brief:

Minerva came to us looking to connect with new prospects and target accounts in Sydney, including CFO’s and other senior financial leaders across multiple industries within their target market.

Minerva also looked to us for content support, using our skills and knowledge to design the abstract and topics that would be covered on the day.

The Work:

We worked with Minerva to build a thorough list of invitees, which had to be sure not to include specific accounts which would be invited by them. The campaign was extremely quick, with the Roundtable filling in around 3 days.

The Outcome:

We returned to Rockpool Bar & Grill and were joined by 40% C-Suite (CFO), 35% Head Of’s, and 25% Senior Managers.

Out of the 18 guests that attended on the day, 94% of attendees were from target accounts.

Event In Review:

Here’s a snapshot of some of the topics that were covered on the day:

• Embracing cutting-edge tools and techniques which automate inefficient and manual processes ultimately empowering finance and business teams to access data driven insights

  Understanding how finance can transcend its traditional role to become a key player in guiding and implementing strategic business initiatives.

  How to successfully execute a Finance Transformation and increase maturity in Planning, Budgeting and Forecasting

You can check out the full event information here.